Guide To Blog Flipping Profit / Chapter 5


Chapter 5

Getting visitors to your blog

Yes, you can flip a brand new blog, but you won’t be able to do it for a lot of profit compared to one that is established with traffic.

I’ve already said the most valuable blogs are the ones that are getting traffic and making money. I’ve covered how to build money-making opportunities into your blog, so now, we’ll cover how to build traffic.

Ranking in the search engines

Sites such as Google are looking for sites that give users fresh, useful content. It is their job to connect users with the content they are looking for, therefore they give priority to sites and blogs which provide users with useful, relevant information and which are constantly updated. Google doesn’t really want to point users to a blog where there hasn’t been a new post in 12 months.

How to let the search engines know you have a new post

This is known as “pinging” your blog. There are two ways you can ping your blog. If you have a self hosted blog you can add the sites you would like to ping directly in your dashboard.

Pings help you promote your blog by automatically notifying online services when you publish a new blog post.

Here is a ping list you can use on your self hosted blog.

  • http://www.a2b.cc/setloc/bp.a2b
  • http://api.feedster.com/ping
  • http://api.moreover.com/ping
  • http://api.my.yahoo.com/RPC2
  • http://www.blogdigger.com/RPC2
  • http://blogsearch.google.com/ping/RPC2
  • http://www.blogshares.com/rpc.php
  • http://www.blogstreet.com/xrbin/xmlrpc.cgi
  • http://coreblog.org/ping/
  • http://mod-pubsub.org/kn_apps/blogchatt
  • http://www.newsisfree.com/xmlrpctest.php
  • http://ping.blo.gs/
  • http://ping.exblog.jp/xmlrpc
  • http://ping.feedburner.com
  • http://ping.syndic8.com/xmlrpc.php
  • http://rpc.blogbuzzmachine.com/RPC2
  • http://rpc.blogrolling.com/pinger/
  • http://rpc.icerocket.com:10080/
  • http://rpc.pingomatic.com/
  • http://rpc.technorati.com/rpc/ping
  • http://rpc.twingly.com
  • http://rpc.weblogs.com/RPC2
  • http://www.snipsnap.org/RPC2

Just copy and paste them into your WordPress installation. Go to Settings, Writing, Update Services and add the list to the box at the bottom of the page.

For sites that are not self hosted, you can use an online service called Ping-O-Matic. Just add your sites blog details and select which services you want the update notification sent to.

The specialist services don’t need to be selected by most users who have standard blogs. http://pingomatic.com

Having a Sitemap is very important if you want Google to be able to crawl, find, and index your posts. Google XML Sitemap Generator plugin makes the process of setting up a sitemap really simple.

Submit your XML sitemap directly to Google via Webmaster Tools.
If you don’t have a Google account, just sign up for one – it is free.

By submitting your XML sitemap Google will crawl your new site and index it within a day or so.

Encourage your readers to share/bookmark or email your posts – on a self hosted blog you can use one of the many popular plugins that add a “Share/Bookmark/Email Button” to the bottom of your blog posts. This makes it so easy for your readers to share, save, bookmark, and email your posts and pages using any service, such as Facebook, Twitter, Digg, Delicious and over 100 more – sharing sites.

Blog commenting

This is one of my favorites because of how easy it is to do… and it’s the perfect way to start the traffic flow.

It’s simple: Find other blogs in your niche and leave thoughtful comments on them. Don’t leave generic comments, because those will get marked as spam.

On most blogs, you’ll have the chance to link back to your own website, and this is what will help drive traffic. Plus, the additional links to your website will give you some extra SEO benefits.

Solo ads

If you want quick traffic to your blog, then buy a solo ad to send traffic. This can be a great way to get the traffic flow started, but you’ll need to have money in your budget for this. However, if you’ve monetized the blog correctly, running the ad can bring the traffic you need to earn some of the money back.

You will end up with an instant surge of traffic, typically a certain number of guaranteed clicks, so you know how much traffic is going to come to your blog. This method makes it possible to get several hundred visitors to your blog in just a few hours.

Viral reports

Going back to free traffic generation methods, creating a viral report can be an excellent method to use.

If you’re looking for more free methods to generate traffic, creating a viral report is a good option. Simply create a report that’s closely related to your blog’s subject, and insert links to your blog in the appropriate places. Then, you distribute it as far and wide as possible. How-to style reports tend to work best.

This can be an added bonus for your flip, because you can provide the new owner with the report, so he or she has a way to build traffic to the blog a regular basis.

If you want to start building an email list, which is another added bonus for flipping, you can put up an opt-in form and give the report away as a freebie for subscribing.

Social media

In today’s society, if you want a blog or website to be successful, you cannot ignore social media.

Create a Twitter account for the blog, and post links back to your blog. Consider using a plugin to automate that process. Make sure that you’re sharing other relevant material and engaging with followers, or else your tweets will get lost in the shuffle and be ignored. Link to the Twitter account from your blog so you can start building followers.

Create a Facebook fan page for your blog and link back to it on your website. Share your links and other relevant material there, too.

When you sell the blog, you can transfer the Twitter and Facebook accounts with it, thereby creating additional valuable assets.

Actually that last point is pretty crucial. When people are looking to buy a blog one of the key things they will be looking for is that the site already has a presence on social media. A lot of potential purchasers marketing strategies will revolve around social media, so it is usually a must.

Guide To Blog Flipping Profit

Brief Introduction

Chapter 1

Definition:

Chapter 2

Blog Creation

Chapter 3

Installing WordPress

Chapter 4

Getting the content right

Chapter 5

Getting visitors to your blog

Chapter 6

Flipping your blog for profit

Chapter 7

Transferring the blog over to the new owner

Chapter 8

A few final words…

Free advertising – Leave a comment and post the redirect link to your website or Blog with related topics

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